There is a strong believe that Art is one of the last realms of potentiality and trust, where viewers can release their accumulated emotions, coming from unfulfilled promises made by political, religious and economical institutions. By getting the viewer engaged in an open dialogue, charged with practical solutions, that social art can provide with, Land of Good is capable to create a unique free and safe space for adequate reflections.
Historians estimate that during past 5,500 years of the mankind - a.k.a. the male-driven civilisation - there was, worldwide, only 268 years of peace. Mankind destroyed more than 3,5 billion people in wars and conflicts. Previous 550 generations didn’t manage to overcome poverty, hunger and wars.
Today, there are still 160 million children hungry every day. We all want a better life, a better health and a better home.
So, is there anything we can do?
May be we should admit that the male-driven society is just not able to master a long term solution for everyone? May be the fact that it didn’t happen in 5,500 years illustrates that it will never happen? Even feminism, being one of the side-effects of our male-driven world, doesn’t seem to reach its goals.
If the scientists agree that the history of mankind is the history of self-destruction, may be the time has come for a wo-mankind?
Or, perhaps, we need to design a complete new reality? May be we should reproduce the better home in the virtual life first? And then move there? Perhaps then we might be able to pass on to our descendants the reality, that comes close to the ideal.
We need to think creatively and scientifically to be able to realise this big project, to say the least. And the computer simulations can help us to do that.
Humans think and live in concepts. We inherit and adapt these concepts during the lifetime to pass it on for the further generations. Can we create a platform that would conceive new concepts and ideas for us to follow? And can these concepts be entirely peaceful and mindful?
This artistic experience offers a perfect platform to try out and practice the out-of-the-box solutions and ways of the new world order reality.
Land of Good is a project of the three stages: sHe, The CrossOvers and OrdeX.
Stage I: "sHe" exist from nine pieces (#1-#9) has been completed and is theoretically proving that gender-disbalance affects us in many ways: restored gender balance decreases some other critical problems, like poverty, unemployment, criminality and loneliness.
Stage II: The CrossOvers is in production and is meant to be the messenger of the both worlds: male-, and female-driven societies.
Stage III: OrdeX will be in production after The CrossOvers is completed, and is planned to be a practical evidence, displaying the reality of a prosperous well balanced society, simulated by the virtual reality art.
Kova has conceived multimedia canvases, video’s and video installations, completing the series one from her Land of Good project, called: sHe.
The mission of sHe is to examine female roles in different societies throughout today’s “modern” world as seen through the eyes of the artist. Kova’s visual depictions of femininity take viewers around the globe to observe cultural backgrounds as well as contemporary identity of womanhood, within the complex structure of our male-driven world.
Using new media and audio-visual technologies, Kova projects her works on to canvases coated with textiles. Layering canvases with regional fabrics fashioned to allude to different cultures, she then superimposes sound and video bringing to life the many voices and identities of modern woman. Her fabric choices and panel construction methods are meant to imbue subtle underlying messages: the choice of denim in a shape of a T-shirt suggests a unisex culture, symbolising a certain state of womanhood.